“Everyday is a good day, because everyday is a new day.” – Jjay forever
Introducing the OG Everyday Hoodie in Royal blue, ethically designed and manufactured in Melbourne for comfort and reflection. This piece is a daily reminder that every day is a new opportunity to grow. It’s a blessing from God, a chance to be present, to be grateful for what we have, not what we lack.
Styled in a deliberately oversized fit. We recommend choosing your true size for a relaxed silhouette.
Made from a premium poly cotton blend, this hoodie balances structure with softness. Each garment includes NFC chip technology to verify authenticity and connect you to its story.
This collection is a tribute to Jjay De Melo.
50% of all sales from the EVERYDAY collection go directly to the De Melo family.
Strictly limited to:
• 23 pieces for Adults
• 23 for Kids
Includes 23 $Drip Airdrop
Only 46 hoodies were produced in this Black edition, making it a true collector’s item.
Note* Model Rose is 170cm wearing Medium
Peter is 187cm wearing Large
NOTE: Prices displayed in USD